A 5-page mockup website for a camping and outdoor outfitter. The main function of the site is to showcase the products through images and that is reflected through the open layouts with plenty of whitespace. The color palette is mainly green to reflect the color frequently associated with nature with orange accents as it is often used in outdoor gear for visibility. I kept a limited color palette so as not to overwhelm viewers and keep the focus on the products listed.
Product Images used are taken from REI for educational purposes only.
Wireframe and mockup design